The color is a wonderful muted beige/coral shade. The swatch on the left is one application. The one on the right is 3 applications. The more you apply this product, the heavier and more "goopy" it becomes--like a thick lip gloss. I have other Cremesheens that do not share this trait, so I'm not sure why this is. It could be the pigment, filler, or something with this specific batch's formulation I suppose. As you can see from the right swatch (more applications) some of the lines in my hand are not even visible. It kinda "gooped" together and that means that they product's adherent properties are sub par...this will be sliding around on my lips UNLESS I just want a light application for a small hint of color instead of a more opaque lip look.
Will I repurchase again? Sadly, this is one shade that I will not be. The color is nice, but the payoff just doesn't work for me personally. It shows too many of my flaws to reach for on any occasion. I will however recommend this product to someone with fuller lips, less wrinkles, and who is basically looking for a very sheer natural tint. I feel that this product overall was extremely disappointing for me--and that sucks because the color is very pretty and I really want to be able to fall head over heels for it!